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Launch with Leg.s

Where brands find their stride.

We partner with Australian fashion, beauty and lifestyle brands to grow on Shopify — with strategic design, conversion-led development, and support that scales with you. Whether you're launching or levelling up, we don’t just make your store look good — we make it work harder, drive results, and sell without trying.


Download Service Guide


Launch with Leg.s

Where brands find
their stride.

We partner with Australian fashion, beauty and lifestyle brands to grow on Shopify — with strategic design, conversion-led development, and support that scales with you. Whether you're launching or levelling up, we don’t just make your store look good — we make it work harder, drive results, and sell without trying.

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Fig I. Real Fine Studio

Fig II. Green Wardrobe

Fig III. Brésac

Fig IV. Ypres

Fig V. Kira & Kira

Fig VI. Mane Hair Food

LEGS Studio builds custom Shopify sites for brands that want to hit the ground running – fast, smart, and with intention. Founded by our creative director, Laura, we design with clarity, strategy, and conversion in mind – creating overachieving digital spaces that do more than look good. They sell, scale, and set you apart.

We offer three streamlined packages – from full-scale builds to fast-tracked essentials — each one crafted to get you online, on-brand, and ready to scale.


Book a Discovery Call

E-Commerce Growth
Sell and Scale
Clear Positioning
Built to Lead

LEG.S powers e-commerce growth through conversion-led design to expert Shopify development — creating digital storefronts that turn browsers into buyers and checkouts into repeat customers.

Think optimised UX, AOV-boosting add-ons, and pre-launch strategies that build demand before your first drop even lands. Our expertise? Growing and scaling the next generation of fashion, beauty, and lifestyle brands that don’t just show up — they sell out.

We set your brand up to stay visible, sell daily, and scale fast — with email marketing that drives revenue, social media that builds demand, and brand evolution that keeps you ahead.

Sales systems that sell while you sleep. Content that keeps you top of mind. A brand that doesn’t just show up — it stays in front.

We design brands that don’t just show up — they show up built to win. Instant connection. Clear positioning. Visuals that make the market pay attention. Because in a crowded market, the brands that lead aren’t just seen — they’re remembered.

Whether you're launching something new or levelling up an existing brand, LEG.S builds the foundation for serious growth. From strategic visual identity and sharp market positioning to conversion-led website design, we create brands built to connect, built to sell, and built to lead, with support that scales with you

FAQ

Things to know

How can I work with LEG.S?

Start by filling out our project enquiry form. From there, we’ll review your goals, make sure the scope aligns, and book a discovery call to dive deeper. If it’s the right fit, we’ll send through a tailored proposal and timeline so we can hit the ground running.

I am a designer looking to outsource development - can you help?

Yes. We regularly collaborate with designers and studios to bring custom Shopify builds to life.

Once my site is complete, will I be able to update my website myself?

Absolutely. We build with flexibility in mind, so you can easily update products, imagery, and content — no code required.

How long will my project take?

Timelines vary depending on the scope, but most projects run between 4–8 weeks. We’ll outline exact timeframes in your proposal.

Do you offer payment plans?

Yes, we ensure working together on your ideal scope of work is approachable for you by offering flexible payment options across all packages.

About Laura

Your brand’s creative partner in eCommerce

With 9+ years of experience, Laura blends creative direction and strategic thinking to build Shopify stores that look sharp, work hard, and grow with purpose. Her background spans industries and continents – bringing a refined, design-led approach to every project.

Based on the Gold Coast, she works with brands across Australia to create online spaces that are intuitively designed, conversion-driven, and built to move with your brand – this is eCommerce done properly.

Core Offerings

Core Offerings


Three streamlined packages, zero fluff, designed to get you online, on-brand, and built to scale with intention. Full-scale brand build, fast-tracked essentials, or Shopify support – sorted. Pick your pace, then fill out the form or shoot us an email with your dream scope, and we’ll make it real.


Download Service Guide

I. Full Scale

Our biggest build — for brands ready to go all in. Visual identity, a high-converting Shopify site, copy that sells, and Klaviyo flows that keep working long after launch.

From how you show up to how you scale — we build the full digital experience: sharp, seamless, and made to scale.

II. Up & Running

Our signature service for a reason. Perfect for new brands launching on Shopify or existing ones ready for a reset.

This package delivers a visual identity and a high-performing store for where your brand’s going next. Clean, conversion-focused, and ready to grow with you.

III. Shopify Design & Development

A focused Shopify package for brands already live — but ready to lift.

If your brand assets are set, we’ll refine your site with strategic design and smart development that makes what you’ve got look even better and work even harder. This offering includes a quick-fire audit to flag what’s landing, what’s not, and where to level up next.

Customise your Scope

Customise your Scope


Not everything fits into a neat little package, and neither should your brand. Curate our offerings into a custom scope that speaks directly to your next chapter. Whether you’re crystal clear or just have the start of an idea, we’ll shape a proposal that’s built for impact. Start with the form below or email us directly to begin.


Download Service Guide

I. Visual Identity

+ Full Scope
+ Essentials
+ Packaging Design
+ Print Collateral
+ Digital Templates
+ Social Media Design

II. Shopify Design & Development

+ Website Audit & Strategy
+ Theme Redesign
+ Custom Sections / Pages
+ Design Only
+ Development Only
+ Third Party App Integration
+ Product Collection filtering

III. Email Marketing

+ Email Audit & Strategy
+ Master Email Template
+ Email Flow Implementation
+ One-off Campaign design

Core Offerings

Three streamlined packages, zero fluff, designed to get you online, on-brand, and built to scale with intention. Full-scale brand build, fast-tracked essentials, or Shopify support – sorted. Pick your pace, then fill out the form or shoot us an email with your dream scope, and we’ll make it real.


Download Service Guide


I. Full Scale

Our biggest build — for brands ready to go all in. Visual identity, a high-converting Shopify site, copy that sells, and Klaviyo flows that keep working long after launch.

From how you show up to how you scale — we build the full digital experience: sharp, seamless, and made to scale.


II. Up & Running

Our signature service for a reason. Perfect for new brands launching on Shopify or existing ones ready for a reset.

This package delivers a visual identity and a high-performing store for where your brand’s going next. Clean, conversion-focused, and ready to grow with you.


III. Shopify Design

A focused Shopify package for brands already live — but ready to lift.

If your brand assets are set, we’ll refine your site with strategic design and smart development that makes what you’ve got look even better and work even harder. This offering includes a quick-fire audit to flag what’s landing, what’s not, and where to level up next.


Custom Scope

Not everything fits into a neat little package, and neither should your brand. Curate our offerings into a custom scope that speaks directly to your next chapter. Whether you’re crystal clear or just have the start of an idea, we’ll shape a proposal that’s built for impact. Start with the form below or email us directly to begin.


Download Service Guide


I. Visual Identity

+ Full Scope
+ Essentials
+ Packaging Design
+ Print Collateral
+ Digital Templates
+ Social Media Design

II. Shopify Design & Development

+ Website Audit & Strategy
+ Theme Redesign
+ Custom Sections / Pages
+ Design Only
+ Development Only
+ Third Party App Integration
+ Product Collection filtering

III. Email Marketing

+ Email Audit & Strategy
+ Master Email Template
+ Email Flow Implementation
+ One-off Campaign design


Client Testimonials

  • Working with Laura on bringing our vision to life was one of the best decisions we've made in business so far. Her creative and strategic input helped gain clarity on Mane's direction and allowed us to enter the market with a high-end brand.

    - Mane Hair Food



    [ Full Scale: Visual Identity, Shopify Website, Klaviyo Emails + Print & Packaging ]

  • Working with Laura and LEG.S was honestly the best decision I’ve made for my business. The website Laura created doesn’t just look beautiful — it works. Since launching, my enquiries have grown by 120% and I’m attracting exactly the kind of clients I always wanted to work with. Working with Laura was a dream. She took what I had in my head and turned it into something even better. I can’t recommend her enough.

    - Adorer House



    [ up & Running: Visual identity, shopify website ]

  • I’ve engaged Laura on multiple occasions and she continues to deliver seamlessly. As a small brand managing every aspect of my business, it’s such a relief having someone I can trust to manage Shopify updates that are beyond my skill set. I will absolutely engage her services again in the future.

    - Ypres



    [ Shopify Website, Klaviyo Email Template ]

  • Working with Laura really elevated my exisiting e-commerce store. Not only did she nail the brief visually, she also made migrating to Shopify a stress-free expereience.

    - By the BE



    [ Shopify Website ]
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Send an Enquiry

Work with LEG.S. Submit an enquiry to work with us on your upcoming project. Each enquiry will be responded to within 48hrs.

Send an email instead
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Book a Discovery Call

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